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365 Data Centers pulls the 'cloud' to customers
Craig Mathias, Principal, Farpoint Group
By: Reno Ybarra
When it comes to successfully executing b2b PR in technology, having a toolkit on hand helps to keep activities organized and efficient. Included in this toolkit should be media lists, analyst lists, conference lists, etc. A list of b2b media outlets that accept submissions for both press releases and contributed content may not be top of mind for a toolkit, but it’s useful in helping to increase visibility. The list below consists of key mainstream tech outlets as well as specialized trades to give you a variety of options for reaching different audiences.
By Jeannette Bitz
Making sure your company’s PR efforts support the business’s goals is a constant grind. Not only are there various responsibilities to juggle, but many marketing VPs regularly monitor their company’s total press hits, business press coverage and share of voice against their competitors to see how they’re doing…read more on Entrepreneur.
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